Write a personal message when inviting people to connect on LinkedIn

Strangers send requests to join my network on LinkedIn every week, sometimes every day.  When I get such a request, the enclosing message is usually

“Hi Eric, I’d like to join your LinkedIn network.”

This is the default message, which means that the sender did not take the time to write a personalized invitation.  This is very disappointing, especially because LinkedIn suggests you to write a personal note before sending every request.

When you don’t write a personal message, it shows a lack of effort to engage with that person and develop a rapport in this new connection.  In this age of social media, it is easy and common to add new contacts just for the sake of increasing the size of one’s network, whether it’s “Friends” on Facebook, “Followers” on Twitter, or “Connections” on LinkedIn.  Although social networking is virtual, connecting with people is still a human endeavour, and your effort level in that endeavour will reap proportional returns in the long term.

In your personal note, here are possible things to mention:

  • how you met that person
  • what you valued in your past professional encounter(s) with that person
  • what you hope to learn from that person

 

If you accept a thoughtful invitation from someone on LinkedIn, then write a personal message in return to thank them.  Either way, read their profiles carefully, and ask insightful questions based on what you learn from their profiles.  Your new connections will recognize your efforts in noticing their work/education and trying to learn from them, and they will likely appreciate your initiative.

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